Rosenthal, who has been with the firm since 2013, will be responsible for products, marketing, partner relationships and advisory services.

Stibbs, who has worked at Triad for almost 15 years, will oversee branch development and expansion, as well as advisor mergers and acquisitions.

Lastly, Greenway, who joined the firm two years ago, will assume responsibility for technology, operations and compliance.

“They have each made exceptional contributions to the growth and success of our organization, and we look forward to continued expansion under their leadership,” said Triad Advisors' president and chief executive, Mark Mettelman.

Triad Advisors serves over 600 advisors nationwide – most of whom operate their own broker-dealer and registered investment advisor, also known as a “hybrid RIA” firm.